Open-source e-commerce platform written in PHP, Magento is a leading eCommerce platform trusted worldwide for providing end-to-end solutions customized to help online businesses to perform with competitive technical excellence. Magento offers a unique mix of marketing, SEO (search engine optimization), process management, and catalog-management tools in addition to a variety of plug-ins and themes for ultimate UX. Because of its user-friendly features and functionalities, Magento has become a preferred choice of eCommerce developers and eCommerce development companies.
Build multi-channel eCommerce website for B2B and B2C buyers on a single platform. Now, Magento has become Adobe Commerce. It is a future-proof commerce platform- endlessly extensible, flexible, and scalable.
Ten Magento Features Make It Top Choice of eCommerce Developers
Scalable and supported by an extensive support community, Magento is trusted for being the ultimate eCommerce development solution. Its intuitive administration interface facilitates eCommerce developers to tailor the site to in line with the particular business needs. Hiring a Magento development agency costs comparatively less because Magento eCommerce development is faster yet it delivers all the functionalities and capabilities that an eCommerce business needs. By deciding to hire Magento developer in India, you can trust to have a future-ready eCommerce store with the 10 must-have features-
Why Businesses Prefer To Hire Magento Development Agency
The right mix of advanced technology and performance-oriented intelligent ideas lays the foundation of a growth-oriented eCommerce business. Delivering a ‘WOW’ experience to website visitors is the top priority to get revenue-generating leads. The top eCommerce companies have the best Magento developers to understand the business nature, needs, priority, and future expansion plans before developing a Magento eCommerce solution. The specialist Magento development agency follows a structured approach evolving around-
Research and strategy
Wireframing
UI + UX management
Design and development
Implementation and integration
User testing and launching
Training and support services
Managed secured hosting
Benefits of Magento Website Development
Magento facilitates web owners to manage all the brands and serve all the buyers’ communities (B2B, B2C) via digital channels from a single platform. No matter, what type of audience you need to address, Magento website development delivers the same seamless experience. The unified commerce solutions allow you to integrate different business models for accelerated growth. Multi-site management, a set of merchandising & content management features, Customer segmentation to target different buyers, flexible options to personalize the buying experience, customized catalogues & price lists, etc are the key operational benefits that contribute to success of your eCommerce store.
Driven by Adobe Sensei AI, Intelligent commerce provides dependable data analysis for predictive decisions. It automates back-end workflow for different operational needs including , site content development, catalogue updates, product recommendations, customer targeting, personalization, etc.
Magento with a new modular core and advanced headless capabilities is now extensible to incorporate all technologies. Built over a cloud-based headless architecture, Magento supports your marketing teams to meet customer expectations for interacting, engaging, and seamless experiences all across the journey. API-based agility, limitless front end flexibility, in-built module features, cloud-based scalability, PWA Studio etc make Magento (Adobe Commerce) the # 1 choice of smart eCommerce owners.
Magento eCommerce vs. Shopify eCommerce
One solution can’t fit to all eCommerce store development needs; therefore, the selection of eCommerce development platform is very crucial step to start your journey for eCommerce business. Shopify is also a popular eCommerce platform but Magento competes it on several technical grounds with a win-win situation. Here I put a Magento vs. Shopify features comparison table to help you choose the right eCommerce platform-
Features |
Magento |
Shopify |
Provision for coupons & discount code |
Available |
Not available |
Calculation of shipping charges |
More flexible & powerful |
Drop-shipping tools provide exact calculation |
Basic eCommerce store Functionality |
Inbuilt advanced features |
Users need an app for advanced functionality |
Inventory Management |
Adding too many products may slow the speed of website |
Integration to drop-shipping inventory apps |
Extensions |
4,600+ |
4,000+ |
Multilingual capabilities |
Built-in support |
Needs third-party apps |
Ideal for |
Large enterprise |
Small companies |
Product Variants |
Unlimited |
100 |
Six Skills You Should Focus To Hire Magento Developer
The latest version Magento 2.3.5 was released on April 28, 2020 with Magento 2.3.5-p1 and 2.3.4-p2 security updates. eCommerce businesses consistently need the support of a dedicated eCommerce developer as the requirements for management, maintenance and upgrade are consistent in nature. Hiring a freelance Magento developer is taken as a cost-saver solution by the small and mid-size eCommerce stores. When you hire Magento developer, you should focus on the following key skills and capabilities-
PHP, MySQL, CSS, HTML etc programming knowledge
Experience with MVC architecture and Javascript
Using themes, modules, and extensions
Ecommerce migration
SEO for Magento 2
CMS Development
Knowledge of Google Analytics, SEO, SEM, Tag Manager etc
Six UX Functionalities Magento Website Development Must Deliver
The professionally delivered satisfying customer experience increases KPIs up to 80%. A good user interface may increase the conversion rate up to 200%. Almost 90% of potential buyers may drift to other websites solely because of bad design. Almost 53% of online shoppers abandon the eCommerce website in 3 seconds just because of poor page experience.
So, hiring the best Magento development company or hiring the best freelance Magento developer at higher price doesn’t serve your purpose unless your eCommerce store delivers the ultimate UX to keep the potential buyers engaged for longer, convinced, and visiting repeatedly. The top UX functionality that your Magento eCommerce website must have are-
Operational simplicity
Quality of user interface
Page experience (Google update on June 15, 2021)
Usability
Accessibility
Desirability
Intuitive navigation
Magento (Adobe Commerce) is an ideal choice for established eCommerce business owners planning to scale the performance and expecting the volumetric website traffic. Magento eCommerce platform offers more options for customization, feature expansion, and scalability than Shopify.
Build and scale with the world’s most skilled and seasoned tech remote talent. Thousands of startups, small businesses, and enterprises use our one-of-a-kind work marketplace to get their job done. Post your projects at Eiliana. Collaborate seamlessly with world-class individual experts to convert your best idea into reality.