There are a number of platforms for ecommerce website development but choosing WooCommerce drives extraordinary competitive advantages for eCommerce business owners. The open-source WooCommerce is the world’s most popular eCommerce development platform that is cost-effective, super-flexible, and easy to manage. The decision to hire a dedicated WooCommerce developer at an eCommerce development company or to hire a freelance WooCommerce developer online results in a seamless experience of selling products and services online with an edge.
WooCommerce facilitated over $20 billion in sales so far this year. More than double the year before. - Matt Mullenweg
WooCommerce empowers more than 28.19% of the total online stores worldwide. Almost 22% of the top 1 million ecommerce websites are powered by technical excellence of WooCommerce. WooCommerce plugins have been downloaded more than 161M times from WordPress and the numbers are increasing. WooCommerce is the 2nd most popular open source web development platform after WordPress.
There are more than 4228 WooCommerce plugins to support the diverse and increasing needs of eCommerce businesses. The availability of more than 1,200 WooCommerce themes simplifies the task of owning features and functionalities enriched eCommerce storefront at the earliest. Many more such usage and functionality related reports certify the increasing reliance on WooCommerce for online store development.
“WooCommerce gave us the tools and functionality that we needed to get the business off the ground that would have otherwise taken us months to develop.” @inthestick
The completely customizable eCommerce development platform for worldwide entrepreneurs supports the eCommerce developers to go beyond the boundaries of conventional eCommerce solutions. Built by over 350 contributors, WooCommerce has eCommerce developers at its heart. The principles that made WordPress the top used website development platform also power WooCommerce. The features, functionalities, and capabilities of WooCommerce make it a preferred choice of eCommerce developers and designers both.
eCommerce Developers Friendly WooCommerce Features
REST API
Extendable
Custom AJAX Endpoints
Webhook system
Github
Built-in geolocation support
Cart behavior
Built-in geolocation support
eCcommerce Designers Friendly WooCommerce Features
Add and manage items
A simple activity dashboard eCommerce store managers
Products Sorting, rating, and promotion
Seamless WordPress integration
Extensive theme options
Order and inventory management
Lightbox for product pictures
Unprecedented flexibility…others
Unique Capabilities of WooCommerce Stores
Smooth integration with marketing tools
Local customization
In-built payment processing
Built-in blogging
Automatic taxes
Fast page loading speed
Multiple shipping methods or different zones
Streamlined discount codes and coupon system …others
Ok, you have decided to build your eCommerce store on WooCommerce- simply the best eCommerce platform. Now, you need to address all the needs and expectations of the target audience. With the increasing dependency upon online stores to shop and availability of numbers of options, the importance of user interface (UI) and user experience (UX) is also increasing. Here, I mention some UI and UX elements that you should ask eCommerce designers and developers to incorporate with the robust quality standards.
The must have UI design elements of WooCommerce store include – clear, familiar, concise, responsiveness, consistency, attraction, efficiency, engagement and forgiving.
The must have UX development elements of WooCommerce store include - product description, high quality pictures, video, colored icons, testimonials, alternative/ supplementary products, etc
Like WordPress, WooCommerce is a free and open source e-commerce plugin for WordPress. It is designed to cater the eCommerce needs of small to large-sized merchants having WordPress websites. When it comes to the cost of WooCommerce store development, there are some costs involved that you should essentially know to list the required functionalities and features as per permissible budget. The essential costs that you may need to pay before making WooCommerce eCommerce website live are-
Hosting and Domain: Though WooCommerce is open source software, you still need a server to keep the online store running. Fee for domain name is another cost you will have to pay.
Design Themes: WooCommerce offers some free functional themes but to make your eCommerce store look professionally great, your WooCommerce developer may ask you to pay for premium themes.
Plugins: Some social media plugins at WooCommerce are free but to empower your sales and marketing strategy with a competitive edge, you need to integrate paid plugins also in different categories like Growth Plugins, Design Plugins, Marketing plugins, etc.
Security: Though most web hosting plans offer basic SSL certificates free of cost; yet, more advanced SSL packages are available at a price. You should be ready to pay for advanced security measures like Google blacklist monitoring,File-level scanning, Plugin scanning, Weekly scan report, XSS scripting protection, SQL injection protection, etc.
Extensions: Extensions, also called add-ons, are additional WooCommerce-specific features that every eCommerce store needs. Some most required add-ons are related to payment, sales, and shipping.
Developer Fees: To develop a small WooCommerce store with nominal functionalities and features, you do not need to involve an eCommerce developer essentially provided you have basic knowledge of web development. However, hiring a freelancer for WooCommerce development or a WooCommerce development company ensures the best in class features and functionalities to combat the competitive challenges.
Now, you have the basic knowledge of what you need to have a performance-oriented eCommerce store. The next task is to hire the best WooCommerce development company or freelancer for WooCommerce development. If your intended eCommerce store size is small, hiring a freelancer for WooCommerce development is a good option; if you intend to start with a big eCommerce store selling hundreds of products, you need to hire a WooCommerce development company. In any case irrespective to your choice, you may need following eCommerce support services-
WooCommerce template and theme development
PSD to WooCommerce conversion
WooCommerce customization
UX and UI update
WooCommerce plugin development
WooCommerce integration
WooCommerce migration
WooCommerce payment integration
WooCommerce maintenance and management support
Now, you have the basic knowledge of what you need to have a performance-oriented eCommerce store. The next task is to hire the best WooCommerce development company or freelancer for WooCommerce development. If your intended eCommerce store size is small, hiring a freelancer for WooCommerce development is a good option; if you intend to start with a big eCommerce store selling hundreds of products, you need to hire a WooCommerce development company. In any case irrespective to your choice, you may need following eCommerce support services-
WooCommerce template and theme development
PSD to WooCommerce conversion
WooCommerce customization
UX and UI update
WooCommerce plugin development
WooCommerce integration
WooCommerce migration
WooCommerce payment integration
WooCommerce maintenance and management support
In addition to above, you may also need WooCommerce to Android / iOS Application implementation solutions. WooCommerce AMP development, mobile wallet integration, PWA development, end-to-end ERP integration, mobile app development are the common functional needs of eCommerce businesses.
Even after having the best designed WooCommerce store, you need to focus on performance metrics driven by integrated SEO and analytical tools. The key performance factors for any eCommerce business are scalable infrastructure, reports, analytics, brand strengthening, uniqueness, user-friendliness, convincing messaging, products display, effective content sharing, impressive social media integration, user reviews, promotion, etc.
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